Reta AI is the conversational shopping assistant for apparel and footwear brands. It recommends individual pieces from your live catalog and assembles complete, ready-to-wear outfits — the way a great stylist would, in real time.
Outfits in seconds
Complete looks built from your live catalog.
Shop your budget
Filter by price, size, and style in plain language.
Your personal stylist
For every shopper, on every visit.
Reta AI — Live Shopping Assistant
U
Find me oversized hoodies like Fear of God, under $150
R
Found 4 matches in your size — all oversized, all under $150:
Essentials Drop
$118
Heavy Fleece
$134
Washed Knit
$89
U
Now build me a full smart-casual outfit for a dinner date
R
Here's a complete look — top, bottom, and shoes, all in stock and styled to work together:
Top piece
Resort Shirt
Top · $96
Bottom piece
Straight Chino
Bottom · $110
Shoe option
Tassel Loafer
Shoes · $128
The Problem
The Old Way Is Broken.
When shoppers search for "clean old money outfits" or "vacation outfits for Cancun" - they get zero results.
~ 69%of shoppers go straight to the search bar upon visiting an e-commerce site.
~ 80%of shoppers abandon a site after a failed search experience
~ $2T+in revenue lost annually to failed search across global e-commerce.
No PersonalizationThe traditional search bar treats every shopper the same, missing the personalized user experience.
Keyword Search vs. Reta AI
❌ Old keyword search
— "clean old money fit" → 0 results
— "vacation outfit Cancun" → 0 results
— "comfy office pants" → irrelevant results
— "gym shoes like Hoka but cheaper" → nothing
— Shopper frustrated → leaves → lost sale
✓ Reta AI
→ Understands style, mood, and aesthetic
→ Filters by budget, occasion, and context
→ Surfaces real in-stock products instantly
→ Matches comparisons to alternatives you carry
→ Shopper finds product → adds to cart → converts
→ Acts as a personal stylist for every shopper
See It In Action
A Personal Stylist, in Every Shopper's Pocket.
Reta AI meets your customers where they already are — chatting, discovering pieces, and building complete outfits from your live catalog in real time.
How It Works
From Search Bar to Personal Stylist.
Reta AI plugs into your existing apparel or footwear store and transforms how shoppers discover pieces and put together looks — without rebuilding anything.
01
Connect Your Store
Reta AI integrates directly with Shopify, Shopify Plus, WooCommerce, and BigCommerce. No rebuilding required. Setup in under a day with dedicated onboarding support.
02
AI Learns Your Catalog
Semantic indexing and product embeddings map your entire catalog — every style, size, color, fit, and category — so the assistant understands your pieces the way a buyer would.
03
Shoppers Find & Style
Customers get instant recommendations through natural language — and complete outfits built around them. Budget filtering, fit and style matching, and comparisons, all handled automatically.
Compatible Platforms
Works With Your Stack.
Reta AI connects directly to the platforms you already run — and integrates with everything else through custom setup.
Shopify
Shopify Plus
WooCommerce
BigCommerce
+ all other e-commerce platforms
Results
Built for Brands Who Want to Win.
Every recommendation, tracked to revenue. Reta AI drives measurable outcomes — attributed and reported directly in your merchant dashboard.
+25%
Average increase in conversion rate for AI-assisted shopping sessions
1B+
Monthly AI users globally
↓ Bounce
Reduced bounce rate from failed search — shoppers stay, engage, and buy
Give Every Shopper a Personal Stylist.
See Reta AI recommend pieces and build outfits live on a store like yours — in one 30-minute demo session.
Features
Everything Your Brand Needs for the Way People Shop Now.
Reta AI is built in two layers — a best-in-class styling experience for apparel and footwear shoppers on the front end, and a powerful merchant intelligence platform on the back end.
Customer-Facing Features — Style Advice That Scales
Conversational Shopping
Shoppers describe what they want in plain language — intent, style, fit, budget, occasion — and Reta AI understands it the way a great stylist would.
Complete Outfit Building
Reta AI assembles full looks — tops, bottoms, outerwear, and footwear — using only pieces you carry and have in stock. One question, a complete outfit.
Visual Product Understanding
Reta AI reads your product imagery for color, texture, and fit, so a request like "oversized burgundy hoodie" surfaces exactly the right pieces.
Personalized Recommendations
Reta AI learns from every click, view, and add-to-cart — getting sharper and more relevant the more shoppers use it. Shoppers can even ask "what's the difference between these two?" and get a clear, intelligent comparison that reduces hesitation and increases purchase confidence.
Budget & Style Filtering
Shoppers set price, size, style, or occasion in plain language, and Reta AI filters your entire catalog instantly — no sliders required.
Real-Time Inventory Accuracy
Live inventory sync means Reta AI only recommends what's actually in stock — zero dead ends, zero sold-out frustration.
Merchant Dashboard & Analytics
The Reta AI merchant dashboard — revenue attribution, conversion lift, and search insights in one view.
Revenue Attribution
Session-level tracking separates AI-assisted conversions from organic ones — so you know exactly what Reta AI is contributing to your bottom line. Every sale tracked to the source.
Conversion & AOV Tracking
Monitor conversion rate lift and average order value improvements directly attributed to Reta AI sessions — with before/after comparisons so the ROI is always visible.
Search Behavior Insights
See exactly what shoppers are searching for but not finding — a goldmine of data for your buying team, merchandisers, and product planners. Turn search gaps into inventory decisions.
Lead & Session Tracking
Track every shopper interaction — session length, products viewed, queries made, and drop-off points. Build a picture of how customers behave and where you're losing them.
CRM Tools & Notes
Built-in pipeline tools including contact logging, activity notes, and deal tracking — so your sales and customer success team stays organized as you grow.
Multi-Platform Compatible
Reta AI connects to Shopify, Shopify Plus, WooCommerce, BigCommerce, and several other platforms. Integrates seamlessly with your existing systems.
The Technology Behind Reta AI
A multi-layer AI system built for speed, accuracy, and scale — tuned for the nuances of apparel and footwear catalogs.
System Architecture · Data Flow
01
LAYER 01
Language Model
Handles conversation, intent parsing, and natural language understanding — interpreting what shoppers actually mean.
LLMIntent ParsingSentiment Detection
02
LAYER 02
Retrieval Engine
Finds the right products using semantic vector search and embeddings — going far beyond keyword matching.
Vector SearchEmbeddingsReranking
03
LAYER 03
Image / Product Identifier
Analyzes the shopper's request and visually matches it to the right products — pulling the exact in-catalog items that fit what they asked for.
Visual MatchingIntent → ItemProduct Mapping
04
LAYER 04
Personalization
Learns from clicks, views, and add-to-cart behavior to improve product relevance over time, per shopper.
Behavior TrackingSession DataCaching
05
LAYER 05
Chat Interface
The front-end experience — streaming, mobile-optimized, and designed to feel native to any storefront.
StreamingMobile-FirstMulti-Platform
Want to see it in action?
Book a live demo and we'll run Reta AI on a store like yours.
Pricing
Priced to Fit, Built to Scale.
Every plan is straightforward, transparent, and designed to scale with your apparel or footwear brand — so there are no surprises, no lock-in, and no misaligned incentives.
No-Risk Pilot
Start With a Free 1–2 Month Pilot on Your Store.
We run Reta AI live on your store and let the results speak first. The pilot length depends on your store's size and details — so you see real conversion impact before committing to anything.
Every Brand Gets the Full Reta AI.
One Plan, Everything Included
Every store — from emerging label to high-volume brand — gets the complete Reta AI platform. Pricing is tailored to your store's size and scale, so you only pay for what fits your store.
Catalog
Number of products & SKUs you carry
Traffic
Monthly visitors to your store
Scale
Overall size of your brand
Your plan is priced on all three — combined.
Included for Every Brand
Full AI shopping assistant + personalization engine
Natural language & semantic search
Complete outfit building
Visual product understanding
Budget, size & style filtering
Product comparison AI
Real-time inventory sync
Advanced analytics & revenue attribution
Conversion & AOV tracking dashboard
Search behavior insights
CRM tools & session tracking
Priority support & custom onboarding
Common Questions
Pricing FAQ.
How is pricing determined? +
Pricing scales with the size of your store — your SKU count, monthly traffic, and overall brand size. There are no separate tiers: every plan includes the full Reta AI feature set. You simply pay for the scale that fits your store.
Are there any additional fees? +
No hidden or surprise fees. Your cost is based only on the size and scale of your store — your SKU count, traffic, and overall brand size. The only other component is a small performance fee on sales that Reta AI directly assists, framed simply: we only earn when we drive sales for you. Transactions the assistant didn't help with are never charged.
How does the free pilot work? +
We run Reta AI live on your store for a free 1–2 month trial. The exact length depends on your store's size and details. You get to see real results — conversion lift, engagement, and revenue impact — before making any commitment.
What platforms do you support? +
Shopify, Shopify Plus, WooCommerce, and BigCommerce today — and we integrate with other e-commerce platforms through custom setup. If you're on a different platform, reach out and we'll let you know what's possible.
Let's Size It to Your Store.
Tell us about your store size, catalog, and goals, and we'll put together a custom quote — and get your free pilot started.
About Reta AI
More About Us: Why We Built Reta AI
We want to help people elevate their style by giving everyone access to a personal stylist.
Reta AI was founded by two college students with backgrounds in apparel, united by one conviction: the search bar is broken — and it's quietly costing brands money every day.
Shopping has fundamentally changed.
Shoppers now search by context, style, and intent — not keywords.
Most brands still run keyword search that fails silently — lost conversions that never show up as lost sales.
Reta AI fixes that: a conversational styling assistant that recommends pieces and builds complete outfits.
The result: smarter, faster, more profitable apparel and footwear stores.
Why Now
Consumer behavior is shifting fast
More than a billion people now use AI tools every month — and they expect that same intelligent, conversational experience when they shop. Most stores still hand them a keyword search bar.
The market is moving now
Amazon has Rufus. Walmart has Sparky. Sephora built its own AI Beauty Chat. Enterprise players are already proving AI shopping works. Mid-market brands need a solution built for them — not a closed ecosystem.
Measurable ROI, not just tech
Unlike most AI tools that are sold as innovation, Reta AI tracks every dollar it drives — making the business case simple, clear, and defensible to any stakeholder.
Mission & Vision
Our North Star.
Our Mission
Our mission is simple: give everyone access to a personal stylist. We want Reta AI to make online shopping and styling easier for everyone — at no extra cost — by understanding what you're really looking for and recommending the right pieces in seconds.
Our Vision
Our vision is for Reta AI to become the go-to for styling needs and shopping questions everywhere. With our own app now in development — bringing proprietary technology and new features we'll announce soon — we're setting out to completely reinvent the search bar and make shopping fully AI-native.
The Team
The Founders.
A focused founding team with complementary skills — business growth and technical execution working in lockstep.
D
Danny
Co-Founder & CEO
Danny leads the business — sales, marketing, branding, growth, and finance — and sets the long-term vision and direction for where Reta AI is headed.
SalesGrowthFinanceMarketingBrandingStrategyVision
J
Joe
Co-Founder & COO
Joe leads all of Reta AI's technology — AI infrastructure and model training, backend software, platform integrations, and the merchant dashboard. He owns the full technical stack end to end.
AI & EngineeringAI TrainingBackendIntegrationsOperations
Long-Term Vision
Where We're Going.
Reta AI starts with product discovery. The roadmap goes much further — becoming the full AI commerce infrastructure layer for online stores, the way Shopify powers storefronts.
Now
AI Discovery & Styling
Conversational assistant replacing the search bar for apparel and footwear — natural language, semantic search, personalized recommendations, and complete outfit building on real-time inventory.
Next
Mobile-App Expansion
Reta AI as its own consumer app — discover and shop across hundreds of brands in one place, virtually try on clothing using your real body measurements, and build your own personal virtual closet.
Future
Platform Expansion
The infrastructure behind Reta AI isn't limited to apparel. Long term, the same conversational, AI-powered commerce layer extends into new industries and verticals — wherever people search, shop, and decide.
Want to be part of the story?
We're onboarding a small number of pilot stores. Get in early and help shape the product.
Book a Demo
See Reta AI In Action.
Book a free demo and we'll run Reta AI live on an apparel or footwear store like yours — recommending pieces and building complete outfits from real inventory, in real time.
A focused 30-minute session where we show you exactly what Reta AI looks like on your type of store — and what it would mean for your conversion rate and AOV.
